الجامعة :جامعة دمياط |
الكلية : كلية الفنون التطبيقية |
القسم : |
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| 1- بيانات المقرر :- |
| | الرمز الكودى: | 3602 | | اسم المقرر: | لغات ومناقشات بلغة أجنبية | | الفرقة: | ثالثة إعلان | | عنوان البرنامج: | - بكالوريوس الفنون التطبيقية قسم إعلان
| | التخصص: | | | عدد الساعات: | نظري: | 2 | فصل: | | عملى: | |
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| 2- أهداف المقرر :- |
| - By the end of this course student should be able to develop/improve English language skills and provide technical texts across curriculum ,also the student should assist in doing projects and documenting them using different genres and discourses and provide opportunities for extended readings.the student should provide an encouraging environment to practice, undergo experience and evaluate process and product.
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| 3- نواتج التعلم المستهدفة للمقرر :- |
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| 4- محتويات المقرر :- |
| | م | الموضوع | الأسبوع |
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| 1 | Technical Texts :1. History of Advertising , Advertising: the basics | | | 2 | Technical Texts :Creating an Effective Advertising | | | 3 | Technical Texts :Multimedia in Advertising | | | 4 | Project:Catalogue Definition and Aim | | | 5 | Project:Catalogue Parts | | | 6 | Project : Designing an Electronic Catalogue | | | 7 | Project : Evaluating an Advertisement | | | 8 | Readings :Writing an Advertisement ,Writing a Great Add for Your Holistic Business ,Writing Effective Sales Copy | | | 9 | Readings :Writing a Great Add for Your Holistic Business ,Writing Effective Sales Copy | | | 10 | Readings :Checklist for Making Oral Presentation | | | 11 | Readings :Checklist for Making Oral Presentation | | | 12 | Readings :Multimedia Computer Reports ,Arts & Advertising | |
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| 5- أساليب التعليم والتعلم :- |
| | م | الاسلوب |
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| Discussion/ Lecturing | | Analytical Thinking/Project-based tasks | | English Presentation | | Self/peer Assessment of Learning |
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| 6- أساليب التعليم والتعلم للطلاب ذوى القدرات المحدودة :- |
| لا توجد بيانات. |
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| 7- تقويم الطلاب :- |
| أ- التوقيت |
| | م | الطريقة | الأسبوع |
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| 1 | Initial assessment (oral exam) | First | | 2 | Creative thinking ability ( project) | Third | | 3 | General achievement ability ( written exam) | Seventh | | 4 | Documenting ability ( written exam) | Twelfth | | 5 | Final achievement classroom assessment (written exam) | Presentation (twelfth) |
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| ب- توزيع الدرجات |
| | م | الطريقة | الدرجة |
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| 1 | امتحان نصف الترم | 0 | | 2 | امتحان آخر الترم | 60 | | 3 | الامتحان الشفوى | 20 | | 4 | الامتحان العملى | 0 | | 5 | أعمال الترم | 20 | | 6 | طرق أخرى للتقييم | 0 | | المجموع | 100% |
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| 8- قائمة الكتب الدراسية والمراجع |
| | م | العنصر | النوع |
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| 1 | English For Applied Arts .2007 . A textbook specifically designed and written for 2nd Year , Faculty of Applied Arts - Mansoura University. | |
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| 9- مصفوفة المعارف والمهارات المستهدفة من المقرر الدراسي |
| | م | المحتوى | أسبوع الدراسة |
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| Technical Texts :1. History of Advertising , Advertising: the basics | | | Technical Texts :Creating an Effective Advertising | | | Technical Texts :Multimedia in Advertising | | | Project:Catalogue Definition and Aim | | | Project:Catalogue Parts | | | Project : Designing an Electronic Catalogue | | | Project : Evaluating an Advertisement | | | Readings :Writing an Advertisement ,Writing a Great Add for Your Holistic Business ,Writing Effective Sales Copy | | | Readings :Writing a Great Add for Your Holistic Business ,Writing Effective Sales Copy | | | Readings :Checklist for Making Oral Presentation | | | Readings :Checklist for Making Oral Presentation | | | Readings :Multimedia Computer Reports ,Arts & Advertising | |
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| اساتذة المادة: - |
| - سيرفرت كاورك دكران سحاقيان
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| رئيس مجلس القسم العلمى: - |
| محمد حازم محمدطه |
